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    Branding Cleveland through its Waterfront


    Tapping the Potential of Cleveland's Waterfront: Tamara Door, President & CEO of the Downtown Denver Partnership visiting Cleveland, offered us a unique perspective at the Downtown Cleveland Alliance’s 2016 State of Downtown on how and why Cleveland’s Waterfront should be a central focus of Cleveland’s brand:

    “ I will say that water is a huge asset to this City... I think if you get further west you might be surprised how many people don’t know that the City of Cleveland is on water...There is something about being on water that says the City is a healthy, vibrant, active communityAll the wonderful things that come with a City built around water and the more that you can showcase that.....when you have a national platform....[showing] shot after shot of that water...this is going to change the way that people view the City.”




    Cleveland is only beginning to recognize the potential of its waterfront— From recreation along the riverfront Towpath Trail  to new commerce and restaurants such as Merwin's Warf in Cleveland's Lakefront Metroparks; new developments such as the Flats East Bank neighborhood with its new apartment complex including a riverside boardwalk and the North Coast Harbor with its Rock and Dock Marina and all other amenities along the lake such as the planned Lakefront Pedestrian Bridge and signature events like North Coast Namasté—the wealth of amenitites recently born and planned for our waterfront shows just how healthy,vibrant and active a community Cleveland is. 

    Video provided by: 
    http://sharetheriver.com/